So, if you are a beginner and need aid in getting started in the market, this is for you. All you have to do is read this article and in few easy steps, you will be ready to use a powerful traffic analytics API to promote your site or business.
But let’s first talk about what an API is, and what a traffic analytics API does.
A brief description of APIs
An API is an application programming interface that enables the exchange of data between two software components. This means that with the help of an API, we can obtain information from another program. The data we receive is then used to make improvements and solve issues.
There are many kinds of APIs that provide different kinds of information. But we are interested here in the one that will give us channel analytics, which is known as a traffic analytics API. These kinds of APIs work by providing accurate and up to date statistics on any site or domain.
As a result, they are very helpful for SEO companies and website owners who want to get more accurate reports on the channel they are using. This way, they can enhance their campaigns and get better results from their marketing activities.
Some basics about site traffic analytics
Site traffic refers to the number of users who visit your website or online store within a particular timeframe. You can track these visits by using tools like Google Analytics, a free web-based service offered by Google. You can also track site traffic using other tools such as SEMrush or Site Traffic Alertics. Traffic analytics is also referred to as website traffic analytics when applied to online stores or e-commerce websites.
When it comes to site traffic you have to have in mind that it is made up by 3 main parts:
Organic Search Traffic: It is usually without the aid of advertising but instead through search engine queries. Paid Search Traffic: It is the result of advertising on search engines like Google, Bing, etc Paid Traffic: It is the result of advertisements on other websites such as social media network sites (Facebook, Twitter etc).
In order to obtain all these details about your site or any other one you want to analyze; I recommend using Semrush‘s API (Application Programming Interface). This one is referred as a beginner’s guide because it enables you to receive all the information you need about your site and others with just a few clicks and in seconds.
This API will provide you with information about site traffic analytics. From what countries are visiting and related sites by category.
To make use of it, you must first:
1- Go to Advanced Site Traffic Tracker API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.